Market Research Blog

COGNITIVE ANALYSIS IN MARKET RESEARCH

“Psychology is the science of mental life, both of its phenomena and their conditions. The phenomena are such things as we call feelings, desires, cognitions,

What is Brand Research?

Brand research generates insights to help clients achieve competitive brand awareness, product and customer experience strategies. It specifically assists in the creation and curation of

JANUARY 2021 UPDATE

We are open for business We have published a short document detailing the latest developments at Critical Company update.